Alexandre Mars Epic event with TLA

Alexandre Mars Epic event with TLA

Russ Shaw (TLA) with Alexandre Mars (Epic)

This was a call for drastic and systemic action. Epic is leading a call for large corporates to “pledge 1% of their profit”.  Alexandre also advocated for a 2% pledge from founders of tech companies! He is leading Epic on a worldwide movement and reaching out to the “15 cities of money hubs”.

Alexandre Mars, Founder/CEO of Epic Foundation was in London on 22nd March. He addressed “Tech London Advocates (TLA)” group about his disruptive vision on philanthropy. Continue reading

The World is your Oyster

export strategy mapAs new technologies bring the world closer together, companies are tempted to go global. The bright lights of international markets are attractive both to Startups and the established brands.

It is alluring as it offers plenty of opportunities; however this venture can also be unsuccessful. Therefore, the ability to skilfully navigate in a global environment is essential. In order to minimise the risk of failure or falling into too many pitfalls on the way, ask yourself some questions before preparing your strategy.

Continue reading

Attend the FREE LonBa Meetup Event on 2 Sept

IMG_20150721_082835Trust this meets you well (sunbathing) on your August Break!!
We are holding the LonBa Meetup Event on Friday 6pm, 2 September at The Fence Pub. This is just round the corner from Farringdon station.

There will be BBQ Platters with Cash bar and a raffle draw for FREE ticket to our 29 Sept Business Gym workshop!  No need for booking confirmation and you are welcome with guests.

Location: 67-69 Cowcross Street, Farringdon, London, EC1M 6BP    Please phone me 07985213071 should you need further information.   Enjoy your August Break and see you at the Meetup! Continue reading

How to find your Tribe

tribe1How to find your Tribe (or musings of a divergent)

I should simply say …Go where you are wanted!
Maslow’s law has fulfillment as the apex once we have food, shelter, material belongings satisfied. Fulfillment then would be about satisfying your ego and then you need to find followers which then equates to finding your tribe. So definitely who wouldn’t want to be Leader of the Tribe (pack)? Continue reading

Map your Business Growth Strategy

Map your Business Growth Strategy

Microsoft Map your Business Strategy

It is always necessary to re-evaluate and refocus your business growth plans. Refresh your business model and increase your profit margin – and you’ll want to do this with as little cost as possible.

We sometimes forget that our businesses are affected by external factors – things that are out of our control. It’s a good idea to prepare, with these factors in mind, as you start to grow your business – and a good approach is the PESTLE approach. Continue reading

The Fallacy of Entrepreneurship

accountantEntrepreneurship is often portrayed as a cavalier lunge through to success and depicted as the ONE person/individual overcoming the odds! So what are the real chances of success?  There is a dismal record of business failure within the first three years in the Small Business sector and in my professional practice I have also seen first-hand, a similar track record for project management in Large Corporates.

So what to do?

It is about building and thriving in a network and collaboration, which could be informal. How to thrive is building key partnerships and using knowledge share.  Continue reading

We make eCommerce business both practical and profitable

We make eCommerce business both practical and profitable

Setting up and management of an eCommerce platform can be a full time occupation which hinders you from running your core business. Also the attempt to actually outsource and manage this platform can equally be costly.

If you are the sole business owner, without a team, you will incur man-hours, which cannot be billed to the customer and, can also impact the quality time spent running your business. It would be essential to understand the basis on which you work out a budget. What outcomes do you want?

We can provide a the best solution, which would be to take a project-centric approach which should start with a business case, outlined here. We will help you surmount the hurdles and obstacles to business growth.

Customer Focus
If you are running a going concern, you will need to put in place a robust “Customer Development” process to avoid changing direction and endless reiterations to arrive at your end goal. This can result in missing time deadlines, cost overruns and an inferior product.

Project Focus
A lot of emphasis is put on finding the “right” web developer and what is often missed is the step process that takes the user requirements to identify the right eCommerce platform.

We can help on producing the initial draft and iterations for your eCommerce site. This will help establish a realistic deadline and disclose your budget upfront. It’s very important to have a good job specification and follow the recruitment process and communicate diligently to the platform development team.

Main Benefit
Our rigorous approach will ensure you have a solid proposal should you want to engage with a Digital creative agency. Best applicable where the need for branding and strategy with product design, is imperative. Preferable where you are at high-end of the market or with specific niche.

Delivery
As a small business owner, an eCommerce platform can be a cost-effective and efficient channel to deliver your products. Let us help you meet your business objectives!!